Getir Case Study

I have prepared solutions to improve user experience & user interface of Getir products.

Introduction

What is Getir?

Getir is a mobile shopping application that provides a 24/7 service and it's a brand new work model. I have prepared solutions like E-commerce website mobile product detail page, In-app issue detection and solution proposals & Re-organisation of interservice transition.

Platforms

Mobile Devices

Completed

December 2019

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Behance

Last Orders & Repeat Orders

About

Getir Yemek (Getir Food) does not have the property to repeat the previous orders and to view last orders.

This property will be desired by an active user. A service based on fast order delivery must prevent time loss when a user places an order.

Solutions

“My last orders” section can be added to the top field on the homepage to eliminate this problem.

Filtering Problems and Shortcomings

About

Filtering page has an opposite and weak experience than user demands. Filtering is weak in many aspects and the positioning challenges users. The style does not look so chic as well.

Solutions

  • Filters such as open restaurants and restaurant scores can be added to turn search results more appropriate.
  • The logic of the listing should be as follows: Show open restaurants only > Listing type: Recommended > Cuisine > Restaurant score and delivery options.
  • Delivery options can be turned into card structure to make the style more appropriate. Listing can be filtered with tab.
  • Re-organisation of interservice transition

    About

    When it is considered that the application will start to offer different services in the future, the current design will lead to a problematic approach.

    Solutions

    I have decided that it is possible to design an attractive, simple and chic menu by clicking and dragging from a central point. At the same time, I have designed to operate with the standard selection process by clicking on a central point.

    Complex Restaurant Detail Page

    About

    The number of content on the restaurant detail page and non-related content decreases page clarity as the information cannot be transferred effectively.

    As a result of two different delivery types, the user experience of this page is not that good due to unclean text, incorrect space use, unusual text and incorrect typography selection. Additionally, the application does not have the comment section.

    Solutions

  • The first step to solve the issues on this page is to order the complexity with a clean style. The delivery options will not disrupt the look when the style is in a better order.
  • The style will generally look clean when the incorrect typography style is corrected and the spaces are used in a balanced manner.
  • When the “search” is positioned to the top rather than to the bottom and when a clearer message like “Search in the restaurant” is used rather than “What would you like to eat?”, some of the challenges of the user to understand at the page can be eliminated.
  • A tab is added below restaurant detail information to separate menu and comment sections. After the order, visible comments or reviews will increase the customer trust towards the restaurant. User will learn about the food, service and speed of the restaurant. User can easily decide on which restaurant to choose.
  • Add a New Item to Order

    About

    After ordering and completing the payment, a new item cannot be added to the order.

    Solutions

    The cart can be transformed into a structure to add a product in the first 1 minute when the order is prepared for delivery. A 1 minute counter will start on the right-hand side of the map. The possibility to place a 2nd order for the products forgotten in the last minute is low. Therefore, if a new product can be added in the first 1 minute after the order.

    E-Commerce Website Mobile Product Detail

    About

    I designed a page for Getir website’s mobile product detail.

    Solutions

  • The first step to solve the issues on this page is to order the complexity with a clean style. The delivery options will not disrupt the look when the style is in a better order.
  • The style will generally look clean when the incorrect typography style is corrected and the spaces are used in a balanced manner.
  • When the “search” is positioned to the top rather than to the bottom and when a clearer message like “Search in the restaurant” is used rather than “What would you like to eat?”, some of the challenges of the user to understand at the page can be eliminated.
  • A tab is added below restaurant detail information to separate menu and comment sections. After the order, visible comments or reviews will increase the customer trust towards the restaurant. User will learn about the food, service and speed of the restaurant. User can easily decide on which restaurant to choose.
  • Address Editing

    About

    User can’t make any change on the added address; The only option is deleting the address. When the user clicks on the address only selects that location.

    Solutions

    This issue can be eliminated with a simple re-organisation. An “edit” button can be added next to “delete” button and valid address can be edited.